Use Facebook to build your name and brand online

As a individual, business owner PR person or marketer, you know the importance of controlling your name and the power of branding your name or business name.

But, you say, I already have my name on Facebook.

However, what's key here is not your name, it's your URL.

Every time you want to send someone to your Facebook profile or page (remember profiles are your personal section on Facebook, pages are your business side, and you can have unlimited numbers of pages) you currently have to send them to a URL that looks something like this:

www.facebook.com/people/Your-Name/52446540  (This is an inactive URL – so don't click it.)

Wouldn't you rather be able to send them to:

www.facebook.com/yourname ?

What Facebook made possible recently is just that – the ability to own your own name, or more importantly, your company or brand name on Facebook. (Can you imagine someone else owning your brand name on that vital site?)

So, here's what to do.

Go to:

http://www.facebook.com/username where you will find a form. It will give you several suggested usernames, and the ability to choose your own. Either choose one of the names suggested or type in your own.

Repeat this process with any Facebook Pages that you are the administrator of

In face, if you have a registered trademark, Facebook has a way to protect yourself by filling out this form:

http://www.facebook.com/help/contact.php?show_form=username_rights

I suggest you go there right now, before someone else gets your name or brand!

This is ours – SuccessOnTheFly On Facebook